Spotlight on Canadian eCommerce Fashion Brand LUXFINDZ

Spotlight on Canadian eCommerce Fashion Brand LUXFINDZ

November 01, 2018

I recently had the pleasure of catching up with Noriko Oyama (above right), owner of LUXFINDZ, an online boutique for today’s fashionable woman.

Launched in 2017, LUXFINDZ is the online destination for women in search of style, comfort and affordable luxury.  Based on her own experience as a single professional mother, Noriko created the company to cater to women who have little time and appreciate having a one-stop-shop for a collection that includes basic wardrobe staples such as leggings and lounge wear as well as sexy edgy offerings that can be paired with high end designer pieces.

Having experienced post-pregnancy changes to her body, she sources pieces that are slightly tailored so as to conceal those areas of the body that a woman may want to minimize while still making her look shapely. The philosophy behind the brand is that all women should feel good about themselves, no matter what their shape. Through her online videos and social media posts, Noriko shares her adventures, such as taking a kick-boxing class, to demonstrate that one doesn’t have to be perfect, to have fun! It's all about balance and being able to laugh at yourself once in a while.

This lovable lady also has a beautiful daughter Jackie, a Toronto based model and student. When I first met them, I thought that they were sisters…the apple doesn’t fall far from the tree as they say. Jackie can be seen on the LUXFINDZ website modelling some of the gorgeous items. She also graces many a runway in Toronto, including the recent Toronto Fashion Week (TFW) and models internationally. Below are some behind-the-scenes shots of Jackie, and fellow model Karly, preparing for a photoshoot for the new LUXFINDZ collection.

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Breakfast Television Anchor Melanie Ng to Walk the LUXFINDZ Runway Show at Toronto Startup Fashion Week

Breakfast Television Anchor Melanie Ng to Walk the LUXFINDZ Runway Show at Toronto Startup Fashion Week

October 22, 2018

Melanie Ng from Breakfast Television to walk for LUXFINDZ in the Toronto Startup Fashion Week Runway on October 19, 2018.

 

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Toronto Guardian’s Day in the Life Publication

Toronto Guardian’s Day in the Life Publication

October 17, 2018

Born in Toronto and raised in Mississauga, Noriko Oyama has always had a keen eye for fashion and design. As a passionate, focused and extremely determined individual, Noriko left a successful career in Sales and Business Development to pursue her passion. She launched LUXFINDZ in 2017 offering edgy, sophisticated and affordable fashions, catering to busy women looking for unique pieces. Noriko carefully selects the clothes for her collection and provides a personalized fashion experience for her clients.

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TV Personality To Host Toronto Startup Fashion Week

TV Personality To Host Toronto Startup Fashion Week

October 05, 2018

We are excited to have TV personality Devo Brown host The Runway Show for Toronto Startup Fashion week this year.

Devo has interviewed the likes of Drake, Jennifer Lawrence, Jay Z, Justin Bieber, Rihanna, Margot Robbie, Sam Smith, Pharrell, Donald Sutherland, Mariah Carey, Usher, Adam Levine and many more. 

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Women in Technology Dress For Success Event

Women in Technology Dress For Success Event

September 16, 2018

Someone once told me To dress for your next role.  If you want to succeed, part of how you put yourself together and represent yourself plays a part in your next promotion.

LUXFINDZ was delighted to host a Dresss for Success Event for Women in Tech at the Corporate Headquarters of Adlib Software in Burlington.

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Henry of Pelham Fashion Trunk show in Support of Big Brothers Big Sisters

Henry of Pelham Fashion Trunk show in Support of Big Brothers Big Sisters

September 09, 2018

It was a cold day, but that didn’t stop the hundreds of people who came out in support of Big Brothers Big Sisters of St. Catharines, hosted by Henry of Pelham Winery.

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Toronto Startup Fashion Week Preview Party

Toronto Startup Fashion Week Preview Party

August 15, 2018

LUXFINDZ is honoured to have been selected among so many other talented designers and vendors to participate in this year's Toronto Startup Fashion Week.

We will be hitting the runway on October 19th to showcase some our Fall/Winter designers.  The event will be packed with Toronto's Fashion elite, bloggers, media, stylists and fashion's who's who.

"Our program has proven to increase visibility for Canadian startups offering them a chance to grow and succeed." says Jodi Goodfellow, founder and Executive Producer of the event.  "This year Startup Fashion Week had more than 130 applications from across Canada to partake in both of our runways shows and we are proud to present 11 candidates in Toronto this October" she said.

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Art and Fashion Event

Art and Fashion Event

May 19, 2018

Why Fashion and Art go hand in hand.  LUXFINDZ joined forces with talented artist Kati Bujna and water colour artist Margaret Richards to host a day to celebrate women.

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Cashmere Luxury Back for Fall

Cashmere Luxury Back for Fall

September 28, 2017

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Lights, Camera, Action!

Lights, Camera, Action!

July 17, 2017

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Fashion Shoot...do you have what it takes?

Fashion Shoot...do you have what it takes?

July 05, 2017

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Fashion, Celebrities, Raising a Helping Hand LUXFINDZ is there!

Fashion, Celebrities, Raising a Helping Hand LUXFINDZ is there!

June 26, 2017

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LUXFINDZ fashionista's wining and dining at Toronto's hot spots

LUXFINDZ fashionista's wining and dining at Toronto's hot spots

June 21, 2017

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LUXFINDZ at Toronto's Annual Victory Ball Charity Event

LUXFINDZ at Toronto's Annual Victory Ball Charity Event

June 02, 2017

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Prom Season Sparkles in Black Sequins

Prom Season Sparkles in Black Sequins

May 30, 2017

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Beauty Director and Fashionista at The Ritz!

Beauty Director and Fashionista at The Ritz!

May 26, 2017

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Enjoy your pregnancy in comfort and style!!

Enjoy your pregnancy in comfort and style!!

May 24, 2017

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Spot6 International Model Haruko out on the town!

Spot6 International Model Haruko out on the town!

May 23, 2017

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Prom Season is here, what are you wearing!!!!

Prom Season is here, what are you wearing!!!!

May 22, 2017

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Toronto Fashion Blogger Wearing LUXFINDZ

Toronto Fashion Blogger Wearing LUXFINDZ

April 26, 2017

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Excited about our 3 Day Pop Up Shop in Downtown Toronto in April!!!

Excited about our 3 Day Pop Up Shop in Downtown Toronto in April!!!

March 29, 2017

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Customer Pictures

Customer Pictures

March 06, 2017

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Fashion shoot for Luxury Line items

Fashion shoot for Luxury Line items

February 24, 2017

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LUXFINDZ clothing in latest Toronto Fashion shoot

LUXFINDZ clothing in latest Toronto Fashion shoot

February 13, 2017

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